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SEO Training Simplified
Section 1 - Introduction
Introduction and Overview (2:43)
Who Uses Search Engines (0:50)
Why We Love Google (0:19)
How Do People Find Your Website (0:56)
What Is SEO (0:26)
Why Does SEO Matter (2:03)
How Do Search Enginges Work (0:49)
Your SEO Success Depends On (2:54)
Understanding SERPs (1:02)
Search Engine Ranking Factors (1:05)
Section 2 - Keyword Research
Keyword Research Introduction (0:15)
What Is A Keyword (0:29)
Different Types Of Keywords (4:11)
What Is Keyword Research (1:21)
Why Do Keyword Research (2:47)
Understanding The Intent Behind A Keyword (3:24)
Keyword Intent (0:22)
The Progression Of A Search Query (2:03)
How To Do Keyword Research (1:38)
Ideas For Brainstorming (1:44)
Get Ideas From Google (2:21)
Use Keyword IO (2:57)
Keyword Shtr For Longer Tail Keywords (2:45)
Discover Your Competitors' Keywords (2:20)
Use Google Keyword Planner Tool (0:47)
Google Keyword Planner Tool Introduction (1:12)
How To Access The Google Keyword Planner Tool (2:54)
Overview Of Google Keyword Planner Landing Page (2:56)
Overview Of The Search Volume And Multiply List Tool (Search Volume Tool) (1:49)
How To Get Keyword Ideas Using The Google Keyword Planner Tool (12:04)
How To Get Search Volume For A List Of Keywords (6:49)
How To Combine Keywords With Modifiers Easily (6:24)
Evaluating Keyword Competitiveness (5:08)
What To Analyze (0:52)
Use A Keyword Difficulty Tool (0:37)
Evaluating The Page That Is Ranking (2:34)
Qualifying Keywords (0:33)
Criteria For Selecting Keywords To Target (1:54)
Section 3 - SEO Content
What Is SEO Content (0:38)
Types of SEO Content (0:36)
Goals of SEO Content (2:29)
Stages Of The Buying Journey (0:45)
Map Content For Each Stage Of The Buying Journey (3:23)
Conduct Keyword Research For Long Form Content (3:06)
Look At Table Of Contents On Amazon For The Topic (1:41)
Look For Questions On Forum Websites and Quora (0:32)
Conduct A Competitive Analysis (2:27)
Brainstorm Ways To Improve It (0:59)
Focus On Language Not Just Keywords (1:05)
Amplify Your Content (1:13)
Web Page Sample (1:45)
Leverage Your Content (1:44)
SEO Content Recap (0:46)
Section 4 - On Page Optimization
What Is On Page Optimization (1:21)
Begin On Page Optimization (1:04)
Search Engine Friendly URLs (2:56)
Sample URLs (1:55)
Page Title (2:36)
Header Tags (1:55)
Content Tips (2:19)
Meta Keyword Tag (0:54)
What Is A Meta Description (0:21)
Checklist For Creating A Meta Description (1:31)
Image Optimization (1:50)
Add ALT Tags (0:36)
Why You Need To Optimize Image (0:25)
The Perfectly Optimized Page (4:09)
Optimizing a Webpage For Mulitple Keywords (2:37)
SEO Made Easy With Wordpress (1:30)
Sitemaps (1:41)
Verifying Your Site With Search Engines Google and Bing (1:50)
Add Your Sitemap (0:35)
Section 5 - Off Page Optimization
What Is Off Page Optimization (1:02)
What Is a Link (1:08)
Paying Attention To Link Anchor Text (0:12)
Types Of Anchor Text (0:15)
Exact Match Anchor Text (0:59)
Partial Match Anchor Text (0:43)
Branded Anchor Text (1:19)
URL Anchor Text (0:18)
Generic Anchor Text (1:03)
LSI Anchor Text (0:36)
Backlinks Influence Rankings (0:28)
Understanding No Follow vs Do Follow Links (1:41)
Sample No Follow vs Do Follow (0:09)
Creating A Natural Link Profile (3:10)
The Value Of Links (0:48)
Best Practices For Link Building (3:05)
What Is Considered A Paid Link (0:31)
Characteristics Of High Quality Sites (2:11)
Best Practices For Creating Anchor Text (0:32)
Example Of Obtaining A Good Link (0:29)
Basic Link Building (2:24)
Submit Testimonials (0:57)
Use HARO (4:26)
Advanced Link Building (7:04)
SEO Resources and Checklists
Online SEO Training Resource
Sitemaps
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